Let’s catch up.


We’ve been getting a lot of questions about how you can achieve more brand awareness and increase website traffic with social media.

There is so much new technology available. Let’s take minute and revisit some ideas that we’ve discussed in the past when it comes to social media and innovation.

1. Advertising on Instagram Stories

This is a big one! You can place an ad in Instagram stories to get higher impressions and profile views, further increasing your website traffic. Now, once your Instagram business page has reached over 10,000 followers, you can add links to your story, directing traffic to your website.

2. Advertising through Facebook Live

There are currently 1.94 billion active users on Facebook. Out of those users, 1.71 billion of them watch Facebook video content — including Facebook Live videos. So why not advertise on Facebook Live? It will not only result in more people knowing your name, but also more website traffic.

3. Advertising on YouTube

More and more people are watching YouTube on their TV. Now is the perfect time to start advertising on YouTube. Before you do that, you’re going to want to optimize your channel and make sure that you have a consistent theme when people visit your channel.


Your marketing campaign should be the best it can be. If you have any questions about these topics, make sure to email Samantha at HardFacts@ppadv.com.

Let’s catch up.

Hard Facts |