How to Qualify Leads & Increase Sales

You may think I’ve lost it for saying this…. but- STOP CHASING LEADS!

Chasing leads is a waste of time & ad dollars, but there are opportunites on Facebook you’re not using that can increase sales while decreasing the time you spend chasing!

#1- Lead Ads
While many say that lead ads still require major follow up, there are some procedural changes you can make when creating your lead ads that optimize your ad.
Consider the way you’re wording your question– it needs to engage your audience while also achieving your end goal of learning something specific about a given customer.
Ask tactful questions that help qualify your leads– so you can spend less time vetting the leads you’ve chased down.

#2- Messenger Ads
This ad type is a great way to achieve a 1-on-1 conversation with your audience, and so few advertisers are utilizing it. The easiest way to utilize this ad type is by employing a messenger bot to handle following up on customer conversations– but nothing beats the human touch. If you have someone within your company that you can delegate to personally handling your Facebook Messenger- I HIGHLY recommend it.

Pro- Tip: If you’re having trouble reengaging your Messenger leads, try contacting them… BACK ON MESSENGER! Reach back out to them in the way they’ve made clear they’re comfortable.

Learn more about how to utilize these 2 ad types to increase sales and reduce money & manpower wasted in today’s Hard Facts!

WATCH NEXT

Event Marketing Strategies – Generate More Leads

Have you ever thrown an event for your brand...

How to Increase Engagement and Grow Your Audience

We all know what it’s like to generate ⛰️mountains...

Boomerang vs Mail Track – Which Email Gmail Tracking Tool Is Best

Utilizing email in your marketing strategy is by no...

Top Holiday Campaign Strategies – Free Keywords

For this weeks episode of Hard Facts, it’s what...

Free Scheduling Tool – How to Use Facebook Creator Studio

Tired of juggling between various tools to keep your...

Infographics – What They Are & How To Make Them

Feel like your content hasn’t been catching eyes lately?...

How To Create Email Signature – Professional Email Signature Tool

If you’re like me, you send HUNDREDS of emails...

3 Facebook Hacks – How to Get More Engagement

While summer comes to a close and fall rolls...

Pinterest for Business – How to Update Your Pinterest on Mobile

While we all spend way too much time scrolling...

Facebook Video Hacks – 2019 ThruPlay Update

THERE’S NOT MUCH TIME! This week’s Hard Facts is...

View Your Website History – Wayback Machine

In this week’s Hard Facts, we’re going WAYBACK! The...

How to See Competitor Ads on LinkedIn

LinkedIn might be a bit late to the party...

2019 Local SEO Hacks – How to Rank on Google

Is Local SEO a pillar of your marketing strategy?...

Increasing Customer Experiences – Test Driving Your Product

Do you think it’s better to guide a potential...

Email Subject Line Hack – Vertical Response

Frustrated by lack of success in your email marketing...

How to Earn Your Competitors Customers – Conquesting Hacks

There’s nothing better than getting your content in front...

The Most Important Part of Your Marketing Strategy – Creative

Looking to increase your brand visibility? Your first thoughts...

Common Testimonial Video Mistakes – How to Make Testimonials

Testimonial videos are the most cost effective way to...

DuckDuckGo for Advertisers – How Privacy Isn’t Bad for Business

Privacy isn’t bad for business, despite what we might...

Why You’ll See More DuckDuckGo Traffic in Your Campaigns – Censorship & Search

Ever check the placements report on your ad campaigns...

How to Be a Strong Leader – #1 Tip All Managers Need

Let’s be honest– we’ve all had to work under...

‘Why Am I Seeing This Ad’ Facebook Feature Update

Have you ever seen an ad on your Facebook...

Amazon Advertising – Top Takeaways from 2018, Updates for 2019

Good marketers need to be on the lookout for...

Chatbots: How they work & why you need them

We live in a world of instant gratification and...

How to Create a Successful Video Marketing Strategy in 2019

Wondering how to start 2019 out on the best...

Latest Alexa Update & How It Effects Your Email Marketing

Google is adding some additional skills and tools to...

The Importance of Online Reviews – 5 Tools for Online Reputation Management

Did you know 88% of all consumers research before...

WEBINARS – Best Softwares & Strategies

Stop sprinting to create content to stay relevant– grow...

How to Build a PR Strategy to Grow Your Business – 3 TOOLS!

The time for modesty has long since passed and...

How to Earn More Leads With Google My Business & Facebook Offers

Earn More Leads With Google My Business & Facebook...

0